Per Inquiry Advertising - Per Inquiry Radio and Television Advertising
 
 
 

Creating Qualified Inquiries (Leads)

Q: How do you get me qualified leads?
A: We base everything on your answers to our questions…

Who are you targeting?

What are three common traits among everyone who buys from you? We call these 'common threads'…and then we create a customer profile, which we share with our media partners. Once they agree to your qualifying standards, we're ready to move forward.

Q: I have very specific lead-criteria, what effect will this have on my per lead pricing?
A: The more qualifying criteria required to be met, the more expensive each lead becomes. Be mindful of this when creating your qualifying criteria. We've seen, time and again, three common threads deliver all the leads our clients can handle. With our three common threads system we are able to keep lead pricing down to its lowest levels possible.

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Extensions
8601 Per Inquiry Advertising Defined
8611 The 6 Benefits of Choosing HPM as Your Advertising Agency
8621 The 5 Costliest Misconceptions about Advertising
8631 The 11 Mistakes To Avoid When Choosing an Ad Agency
8651 The 4 Steps To Insure Your Success
8600 HPM's Money Back Guarantee
8610 Our Very Limited Time Offer!
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