Creating Qualified
Inquiries (Leads)
Q: How do you get me qualified leads?
A: We base everything on your answers to our questions
Who are you targeting?
What are three common traits among everyone who buys from you?
We call these 'common threads'
and then we create a customer
profile, which we share with our media partners. Once they agree
to your qualifying standards, we're ready to move forward.
Q: I have very specific lead-criteria, what effect
will this have on my per lead pricing?
A: The more qualifying criteria required to be met, the more
expensive each lead becomes. Be mindful of this when creating your
qualifying criteria. We've seen, time and again, three common threads
deliver all the leads our clients can handle. With our three common
threads system we are able to keep lead pricing down to its lowest
levels possible.
If you still have questions for HPM, please
OR If you know what you want and you want a proposal from HPM .
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